Alissa Finerman

Los Angeles Executive Coach, Gallup Certified Strengths Coach, Facilitator and Author

5 Steps to Live In YOUR Top 1%

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“You miss 100% of the shots you don’t take.” – Wayne Gretzky

* This post also appeared on Positively Positive

I recently was on the East Coast presenting to over 400 people at three companies in industries ranging from real estate to a Fortune 500 healthcare company to an investment management firm about the idea of “Living in YOUR Top 1%.” I am continually reminded that regardless of someone’s title, salary, industry, or size of the company, we all face similar issues to living our best life. We just handle them differently.

The Top Five Takeaways to Live in YOUR Top 1%:
1. Speed Bumps Are Part of Life

We all hit speed bumps. Yes, all of us. Whether you are an experienced CEO, new mom, or first-time business owner, there are speed bumps or challenges. They just look differently to each of us. And, what may be a speed bump today may become routine tomorrow. Hitting a speed bump is really not a noteworthy event. The interesting part is how we maneuver around it. What I’ve seen as an Executive Coach and Gallup Certified Strengths Coach is that the people who achieve and move forward understand that speed bumps are part of the process of going after what you want. One person had to be determined for four years to get a job at the company of his choice (and, yes, he had speed bumps such as a hiring freeze).

Often, the difference is a simple shift in your perspective to reclassify challenges and keep going.

2. Mindset Wins Every Time

“Whether you think you can or you can’t, you’re right.” Thank you Henry Ford.

Winners have a different mindset that says, “I can” or “I will figure it out and make it happen.” For example, I was incredibly inspired by one story of a property manager who oversaw a building that everyone labeled a disaster. The property manager refused to accept this story of mediocrity and hopelessness. He believed he could turn the building around and built a team to do just that. Before the end of the year, his building was one hundred percent occupied, and he was recognized for outstanding performance at the company’s annual conference. It’s a process, not magic.

Your mindset makes a big difference and directly impacts what opportunities you pursue.

3. Lean Away From Vague Goals

Here’s the bottom line: if you’re setting vague goals, you might as well not even set a goal. I know it sounds dramatic, but it’s true. Vague goals lead to vague or no results because it’s unclear what you are doing. For example, we need to start a training program, I will write a book, or I want to be a better leader are common examples of vague goals. When you are ready to be accountable and clear on what you want, you are ready to set a goal. Go ahead and declare to the world what you are going to do. And, by the way, major companies and senior team leaders set vague goals all the time so you are not alone. It’s much easier to leave things vague because it’s harder to evaluate the results.

One note, there is nothing vague about living your best life. Clarify what you want and go after it (and, yes, this takes time and asking good questions).

4. Focus On The Why

People who achieve their goal are really clear on the “WHY.” There’s a difference between setting a specific goal and setting a goal that is both meaningful and exciting to you.

When you have a strong why, it gives you a renewed sense of purpose and the motivation to continue moving forward.

Why do you want to be in shape, start a business, become an author, or start a blog? Is it something you should do or something that is important to you? Ask yourself why two or three times to truly understand why a specific goal matters to you. If a goal does not resonate and connect with your values, it will be difficult to move beyond speed bumps. When you are clear on your why, you will wake up with a renewed sense of purpose and vigor.

5. It’s a Privilege to Live Outside Your Comfort Zone

100% of the people I’ve talked to who have achieved special moments (a.k.a. Top 1% Moments) experienced uncertainty and were outside their comfort zone—from the single dad bringing up his daughters to the first-time manager to the woman in her thirties buying real estate properties to generate passive income.

Yes, it’s scary when things are uncertain. It’s uncomfortable for all of us. But it’s part of the process for personal development.

It’s a privilege because it means that growth and opportunity are right around the corner. What if you were 100% certain that moving outside your comfort zone and experiencing uncertainty led to personal growth? I’ve got a secret for you: it does, and it’s a privilege.

Top 1% Bottom Line: Living your best life is a process. Don’t be surprised if you find yourself on a bumpy road. That simply tells you it’s the right path and keep going. A resilient mindset will help you move through difficult days, as will clear-cut goals. Opportunity awaits all of us.

About Alissa

Alissa Finerman is an Executive Coach and Gallup Certified Strengths Coach, speaker and author of Living in YOUR Top 1%. She works with managers, C-suite executives and teams to leverage strengths, shift beliefs and achieve meaningful goals. Alissa has an MBA from the Wharton School and a BA from the University of California, Berkeley. She has worked with Ross Stores, Petco, BNP Paribas, Gibson, Dunn & Crutcher, Brookfield Property Partners, Neutrogena, Bristol-Myers Squibb and Dress for Success. To learn more about coaching with Alissa, please visit her website and follow her on Facebook

Uncertainty Is A Good Thing

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This post was featured on Positively Positive

“Uncertainty and mystery are energies of life. Don’t let them scare you unduly, for they keep boredom at bay and spark creativity.”– R.I. Fitzhenry

Uncertainty can be challenging but ultimately it’s what keeps life meaningful.

Uncertainty is…

Stressful and exciting

Fear invoking and empowering

Unnerving and confidence building

The process of uncertainty is called life. It’s what keeps things interesting, engaging, and fulfilling. If you knew what to expect at all times, my guess is you’d get bored, very bored. Yes, of course there are plenty of areas where we don’t welcome uncertainty. From simple things such as having your morning coffee taste just right to knowing your car will start to more major things such as getting a clean bill of health from your doctor each year.

You may feel uncertain when you step into the unknown and decide to be your own boss, start a family, buy a home, change jobs, or even sign-up for a class. I felt lots of uncertainty when I left my finance job in NYC and started a new career as a Business Coach, and then again when I moved from NYC to Los Angeles. I also built a lot of confidence by making it through each of these transitions. You have to step through the phase called uncertainty to create something bigger in your life.

Many people condition their mind to view a change in their situation as a bad thing when in reality it’s neutral. The event only takes on a positive or negative spin when we classify it. Typically, we are excited for “positive” events and uncomfortable with “negative” events because they fall outside our comfort zone. Feeling unsure or being in the uncertain phase is similar to being outside your comfort zone.

People who turn ideas into action agree that the magic happens outside your comfort zone. 

Here’s why uncertainty can be a good thing in your life:

1. Uncertainty Leads to Major Breakthroughs

Think about major shifts and successes in your life. Were you 100% sure of the process the entire time or did you have some doubts?

One of my clients had a catering business in NYC that was highly respected but she was always struggling to get her next gig. She wanted something better for herself. She researched other careers and together we decided that her strengths matched a career in Residential Real Estate. Everyone told her it was a difficult time to enter the NYC market, and it was, but she was determined. She became a broker at a well-known company and became Rookie Broker of the Year in 2011. She’s on track to be the top broker in the office this year and, most importantly, loves her career. She had to step into the unknown to discover what she could accomplish.

2. Uncertainty Leads to a Confidence boost

When you successfully move through challenging periods such as starting your own company, changing careers, losing weight, or taking on a new project, you gain one more data point and prove to yourself that you can do it. These are called “wins” and they need to be acknowledged. There’s nothing new about the concept of uncertainty, just that it pushes you outside your comfort zone, which is naturally an uncomfortable feeling.

We all have uncertainty in our lives—sometimes we just need to remind ourselves of what we’ve achieved and leverage these wins to build confidence.

3. Uncertainty Leads to Growth

After twenty-five years, Oprah said goodbye to her number one-rated talk show. Few people would part with this level of success to start a network. Initially there was much doubt around the network but they continue to take small steps forward each day and make progress. Oprah always wondered what her initials could be used for and when she started her network, OWN, it finally made sense (OWN = Oprah Winfrey Network). All achievers and entrepreneurs have to move through uncertainty to continue to grow.

The simple truth is that you need uncertainty in your life because it’s the fuel that helps you Live in Your Top 1% and reach for your highest potential.

TOP 1% BOTTOM LINE: Challenge yourself to condition your mind to realize that uncertainty leads to extraordinary opportunity and potential. Becoming comfortable with uncertainty is one of the key ingredients to success.  And to share your best self, you need to produce genius level work and continuously move through these transition periods.

About Alissa

Alissa Finerman is an Executive Coach and Gallup Certified Strengths Coach, speaker and author of Living in YOUR Top 1%. She works with managers, C-suite executives and teams to leverage strengths, shift beliefs and achieve meaningful goals. Alissa has an MBA from the Wharton School and a BA from the University of California, Berkeley. She has worked with Ross Stores, Petco, BNP Paribas, Gibson, Dunn & Crutcher, Brookfield Property Partners, Neutrogena and Bristol-Myers Squibb. To learn more about coaching with Alissa, please visit her website and follow her on Facebook